UPM Raflatac takes extensive action in the circular economy

Ellen MacArthur Foundation's Circulytics tool reveals UPM Raflatac has taken extensive action in the circular economy. Photo - UPM

Global pressure sensitive label manufacturer UPM Raflatac has worked hard to embrace the circular economy and sought a way to measure functioning. The company tested the Ellen MacArthur Foundation's Circulytics tool and received an overall score of B, indicating that UPM Raflatac has made great strides in enabling circularity just still has work to measure output equally a supplier in the packaging value chain.

Companies worldwide are increasingly adopting the circular economy as an opportunity to create thriving businesses that meet the challenges of global issues such as climate change and pollution. As a leader in sustainable labeling, UPM Raflatac is concerned with the circular economic system. Notwithstanding, the visitor does not just talk the talk, information technology walks the walk, the company said in a printing statement.

Circulytics is a tool that allows organizations to assess how circular they currently are via a broad ready of metrics that deliver a visitor-level score. This score, alongside insights and analysis from the Ellen MacArthur Foundation, helps businesses understand the extent of their success in adopting circular economy business opportunities. UPM said it offers a comprehensive picture of a company'south circular economic system performance — going beyond product and material flows — and highlights the nigh critical development areas to concentrate on.

In its report, the Ellen MacArthur Foundation noted that "UPM Raflatac has clearly taken extensive action to enable their dispatch to a more circular business organisation model. We recommend they go along driving the circular economy calendar internally and engaging with external stakeholders (peculiarly suppliers)."

Additionally, the report commends UPM Raflatac's sourcing of renewable and sustainable materials but urges UPM Raflatac to better its IT systems to rail circularity better when it comes to differentiating raw cloth sources (virgin fossil, renewable, and recycled materials).

"Labels matter when information technology comes to the circularity of packaging and how we enable the circular economy is of strategic importance to our company. Overall, we are happy with our score but acknowledge we need to practice more in our quest to label a smarter future," says Oona Koski, manager, Sustainability, UPM Raflatac.

The report went on to encourage the use of more renewable free energy in the company'south manufacturing plants. Currently, five of the company'south 10 factories worldwide (including all three in the United states of america) are fully powered by renewable electricity. Expanded renewable energy use is an ongoing target for UPM Raflatac's Biofore Site initiative.

Ellen MacArthur Foundation has recently announced the new and improved Circulytics 2.0 tool, which will provide more avant-garde functionality and a more holistic look at an organization's circularity. Robert Taylor, Sustainability director, participated equally a sounding board in developing the tool and commented, "We were delighted to contribute to the development of the tool and are excited to learn how it impacts our scoring in the side by side circular. It should give even clearer outcomes and areas where we need to meliorate.​"

"UPM Raflatac has been closely involved in developing and testing Circulytics 2.0 as a role of a sounding board of companies. While they brought the realities of running a business into the development discussions, UPM Raflatac has been open up to keeping the bar high on circular economy performance. I am glad that UPM Raflatac has also institute value from completing the assessment, and we await forward to seeing the next steps of UPM Raflatac's transition to a more circular manner of doing business in action," says Jarkko Havas, pb of Insight and Analysis at the Ellen MacArthur Foundation.

UPM Raflatac is a signatory to The New Plastics Economy Global Commitment led past the Ellen MacArthur Foundation and fellow member of the Foundation'south Network.

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